Corporate Branding Solutions
Our corporate branding solutions and products:
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- Canada List of Community Impact Brands
- Community Impact Dashboard
- Community Impact Trustmark and Signatures
- Publicity and Community Story of Business
Corporate Branding Solution: Discovery
Our corporate branding begins with research to identify and inform Canadians about successful companies making a difference in Canada’s communities.
Canada List of Impact Brands
The Canada List of Community ImpactBrands is our official list of leading companies investing in the wellbeing of Canada’s communities. The annual list informs and raises awareness among Canadians about companies and brands contributing and helping to drive meaningful positive change in our communities. The Canada List helps companies to maximize the returns on their community investments through enhanced brand visibility, trust and brand engagement, employee pride and investor confidence. Is your company on the Canada List? If not, consider if you’re eligible to apply.
Community Impact Dashboard
The dashboard complements our prestigious Canada List. It provides Canadians quick facts your company wants the public to know about your investment and impact on our communities. That it, the must-knows including dollars invested, reach, results and impacts. The public dashboard is creative and social-media friendly, allowing users to share highlights easily in their networks. We are happy to answer questions you may have about how your company can secure a spot on the Canada Community Impact Dashboard.
Corporate Branding Solution: Trust Credentials
Our corporate branding solution includes our exclusive Trustmark and Category Markers to enable companies distinguish their brands and leverage their community investment credentials.
Community Impact Trustmark and More
Effective corporate branding that takes advantage of a company’s investment in communities requires a distinctive Community Impact Trustmark and complementary category marks. We make these available to eligible companies for use in advertising, brand marketing and strategic communication. Wherever people interact with your corporate brand, whether in physical or virtual spaces, our distinctive Trustmark will let your customers, employees, investors and other stakeholders know that you have an unwavering commitment to the well-being of Canada’s communities.
Community Impact Signature
Our custom Community Signature is a creative third-party validation or attestation for your company’s community contribution designed to captivate attention. Your Community Signature will capture your community contribution and priorities and present this information in multimedia formats including print, electronic and audiovisual formats, making them flexible for deploying across multiple media and advertising platforms, whether physical or online.
Publicity and Storytelling
Storytelling and media solutions to enable companies share stories of achievement and milestones in their community investment journeys
Community Story of Business
Through our Community Story of Business Magazine and blog, we help companies share stories about their unique accomplishments in communities. We share captivating and informative contents that grab public attention and fosters engagement with corporate brands. As Canadians identify with your brand, they will reward your company with their purchasing and brand loyalty decisions. Contact us to discuss your brand advantage with sharing your Community Story of Business.
News Headlines
Our special publicity services leverages partnerships and capabilities of our media partners to amplify the reach of community impact messaging for companies. Companies can take an advantage of this service to go big on publicity, generate instant news buzz and garner widespread attention and impact. We’re happy to work with you to help your company make the big news splash in your community investment and sustainability journey.